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LettsArt: Disrupting the Art Fair Market

The traditional art fair model has dominated the industry for decades. But what if there's a more empowering, cost-effective alternative that puts control back in artists' hands? LettsArt offers a game-changing platform that challenges the status quo of traditional art fairs. Let's explore how our innovative software transforms the economics of art exhibition while amplifying artist autonomy.

The Hidden Financial Burden of Traditional Art Fairs

Traditional art fairs create significant financial pressure for artists and small galleries. Art fairs are a cycle of high-risk investment and uncertain returns, offset by the draw of building a reputation and meeting potential clients. Consider these stark realities:

  • Booth fees at major art fairs range from £5,000 to £100,000 for just a few days of exhibition
  • Galleries must cover additional expenses like shipping, insurance, travel, and accommodations
  • A single fair can cost small galleries between £25,000 to £100,000

And there's the unseen costs. “Adding a few wall washers or spotlights can easily cost $1,000 - $2,000, electrical outlets range from $200 - $600, [and] building extra walls can run anywhere from a few hundred to tens of thousands of dollars,” US based gallerist Margot Samel told Artsy magazine. “[Sometimes] you show up at the fair and immediately have to spend extra money because the provided lighting is insufficient for your presentation.”

These expenses force galleries to sell 3-5 times their investment just to break even!

Art fairs can be expensive and exhausting!
Art fairs can be expensive and exhausting!

LettsArt dismantles these financial barriers through digital innovation:

  • No costly exhibition fees that drain your creative resources
  • No logistics expenses with digital-first presentations
  • No travel costs, while expanding your global reach
  • Pay only for sales, not for space and speculation

You only pay commission on the art you sell (starting at just 12.5%). The ROI comparison isn't even close...

Beyond Cost: Reclaiming Your Creative Control

LettsArt doesn't just save you money. It transforms your relationship with the market:

  • Present your work exactly as you envision it, without physical space limitations
  • Connect directly with collectors who appreciate your unique vision
  • Build sustainable relationships instead of relying on frenzied fair weekends

Your artistic vision deserves a platform that amplifies rather than compromises it.

Affordable Art Fair Battersea 2024
Affordable Art Fair Battersea 2024

The Real Numbers: Traditional Fairs vs. LettsArt

When you participate in a traditional art fair:

  • £25,000+ investment upfront
  • 3-5x sales required to break even
  • Limited geographic reach
  • High-pressure sales environment
  • Physical limitations on presentation

With LettsArt:

  • Zero upfront investment (start for free)
  • Sales-based costs align with your success
  • Global audience potential
  • Relationship-building focus
  • Create a themed online exhibition using the 'Collections' feature
  • Creative freedom in presentation - share as much of your art as you like

These aren't just numbers, they represent fundamental shifts in your creative business.

LettsArt: Spend less, create more, connect more!
LettsArt: Spend less, create more, connect more!

Taking the Next Step

How would your studio or independent gallery transform if you redirected fair expenses into studio or gallery development, materials, or marketing? Just think, you could have your own Affordable Art Fair, White Cube Gallery or Summer Exhibition at very little cost!

LettsArt offers a path to professional autonomy that traditional fairs simply cannot match. The AI no-code software combines technological innovation with artist and gallerist-centred business models to create sustainable art careers. Your art deserves to be seen, valued, and collected without crushing financial barriers.

Discover how LettsArt can transform your art business. Sign up today!

Software for great artists and gallerists
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