The Next Generation of Art Collectors Is Here. Are You Ready?
Gen Z is changing how art is discovered, researched and bought. For independent artists and gallerists, understanding these new behaviours could open the…
Art. Ideas. Independence.
LettsArt Blog
Stories, news and practical advice for independent artists and gallerists.
Is Art Becoming Too Much About the Deal? How Artists Can Build Value Without Losing Sight of the Art
The BBC’s The Big Deal with Steph McGovern has brought art dealing into prime-time television. Contestants compete to sell contemporary art, negotiate…
Your Gallery Is Bigger Than Four Walls: Building an Art Business Beyond the Physical Space
When contemporary gallery Heidi moved its entire operation from Berlin to London in September 2026, it wasn't simply swapping one fashionable art capital…
Artists Should Shape AI. Not Just Adapt to It
AI is changing the art world. But the most interesting question isn't whether artists will use AI. It's whether artists will have a meaningful say in how…
Five Ways to Make Sure Your Online Gallery Survives
A new Art Basel article, “What makes an art gallery last? Founders share what really works,” looks at galleries that have survived, and often thrived,…
No Stupid Questions: How Artists Can Make Buying Art Feel Easier
A new generation of collectors wants to buy original art - but artists and gallerists need to make it easier for them to take the first step. For many…
Your Exhibition Doesn’t Have to End at the Gallery Door
The opening of The Light, a new centre for culture and contemporary art in Durham, offers an interesting example of how the experience of art is becoming…
Every Artist Needs a Great Agent. What If You Could Build Some of That Capability Yourself?
BBC Two's new series The Big Deal with Steph McGovern puts an unusual part of the art world centre stage: the business of representing and selling art.…
Don’t Let Your Art Disappear: What Iris Murdoch’s Lost Paintings Can Teach Every Artist
More than 80 previously unknown artworks by novelist and philosopher Iris Murdoch have been discovered in a concealed attic room in her former Oxford…
Talent Isn’t Enough: How Artists Can Build a More Independent Art Business
For emerging artists, creating great work is only part of the challenge. You also need enough time, money, visibility and access to keep going until…
Art Intelligence Isn't Here to Replace Artists. It's Here to Give Them Their Time Back.
Artificial Intelligence has become one of the most talked-about technologies in the creative world. For many artists, however, the conversation often…
Download The Definitive Guide to Gallery Success
Every successful gallery starts with a single decision: to share your work. What happens next - how you present it, price it, talk about it and grow…